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Who We Are

Our vision is to help people live better lives.

Amway is an entrepreneur-led American company that helps people live better lives with our proven, high-quality health and wellbeing products – backed by the best of nature. The world’s largest direct selling company, we support 1M+ Amway Business Owners worldwide, and ~290,000 Independent Business Owners in the U.S.

Who are we? Learn about Amway.

Entrepreneurs Community Wellness Service

Featured News

Amway Sponsors Global Wellness Summit Future Of Wellness Report For 2026

Amway announces the release of the Global Wellness SummitTM (GWS) Future of Wellness report for 2026, as the report’s exclusive sponsor for the second straight year. The report is the longest-running, most detailed forecast of 10 trends that will make waves in health and wellness in the year ahead.

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Habits in Healthspan: Gums, Gut & Everything In Between: How Oral Health is Whole-Body Health with Dr. Purnima Kumar

Oral health is a foundational part of our everyday routine and this episode of Habits in Healthspan explores how oral health connects to overall wellbeing and offers simple oral habits that can help support whole-body health.

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Amway Hero Awards 2025: Matt Tsuruda

Anyone can be a hero. Anyone with the drive to do good in this world. Anyone with the heart and the will to take care of other people. Just ask Amway IBO Matt Tsuruda.

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Investing in Innovation

Our world-class innovation, manufacturing, quality assurance and agricultural teams are the force behind our portfolio of products for nutrition, fitness, skin health and lifespan.

Innovation and Science

In Our Own Words

Explore Amway’s journey – the diverse experiences of the hundreds of thousands of IBOs and employees that make up our community, the landmark milestones in our 65 year history, and the tireless endeavors that lead us into the future.

Our Stories

Making a Difference

Amway uses the best of our business and the power of people to impact
communities everywhere.