Archives: Insights

Every year, leading up to the Amway Riverbank Run, there’s a certain energy and excitement that builds throughout Ada, Grand Rapids and the surrounding communities. As title sponsor of the event since 2019, Amway is proud to support an event that reflects many of the ideals that guide our company....

What makes a good salesperson? The answer is emotional intelligence. Salespeople with higher emotional intelligence outsell their peers, often by a significant margin. Katelin Spielmaker, Director of Leader Growth Solutions at Amway, has seen that dynamic up close. ...

Consumers are becoming increasingly discerning about the products and brands they choose. They read labels, look up ingredients and check where goods are made – or who makes them. That scrutiny extends across product categories, including dietary supplements. ...

Americans are rewriting their relationship with health, and consumer trends increasingly reflect this shift. It is no surprise, then, that the average American invests more in their wellbeing than ever before....

As we prepare to commemorate America's 250th anniversary, it is worth recognizing the small business owners and entrepreneurs who continue to drive that tradition today. For 67 years, Amway has been proud to support American entrepreneurship. ...

Gen Z and millennials are increasingly gravitating towards the gig economy, representing a cultural shift away from traditional jobs of previous generations. According to ZipRecruiter's 2026 Graduate Report, nearly 38% of recent grads are considering starting their own business, 32.5% are looking at gig work, and 28% are exploring freelance work. ...